Land Rover

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A Military and Commercial Success Story: Land Rover

The Land Rover car manufacturer is a British brand based in Warwickshire, UK. Its specialty is represented by the 4-wheel vehicles. It is now a subsidiary of India's Tata Motors, as part of the group Jaguar Land Rover. After Jeep, it is the second oldest of its kind.

From One Model to a Glorious Lineup

The first vehicle produced by the Rover Company was called 'Land Rover' and was produced in 1948. The idea was later developed to represent a whole range, which included:

Defender
Discovery
Freelander
Range Rover & Range Rover Sport
Range Rover Evoque.

Assemblage is completed at the Solihulll and Halewood plants.

A Late Founding

Even though the aforementioned models existed before 1978, the brand as it is was born only that year. Commercial success led to the separation of the land Land Rover line, which became a company on its own. British Aerospace was the new owner and later BMW acquired it (1994). From 2000 on, another owner sets in - the Ford Motor Company, which eventually left Land Rover to Tata Motors in 2008.

The WWI Jeep Influence

The original design was signed by Maurice Wilks. The prototype was built on Jeep chassis, which is actually where Wilks got his inspiration from. The axles were also from a Jeep. The classic Rover model can be distinguished through the familiar rectangular shape extensively used by the brand. That old model is still looked for on the used market. The original Range Rover designed by Spen King represented one of the best success stories for the British Motor Industry and had been produced until 1996. For this classic Range rover, the demand simply exceeded the supply.

The Aims for Land Rover

In 2010 Tata Motors informed that its Land Rovers and Jaguars would be built in China, cutting down the costs and aiming to expand the sales. The brand features concept vehicles too, as well as a series of models developed strictly for military use, most developed for the UK Ministry of Defense, but also for the Australian Army.

Latest Developments and Eco-Friendly Innovations

After the Land Rover Evoque was introduced in 2011, the 4th generation of Land Rover vehicles is displayed at the 2012 Paris Motor Show. The All-Terrain Electric Defender was unveiled in 2013, a vehicle producing no emissions, which can last up to 8 hours before it is recharged. The product's purpose is only for research so far.

Land Rover, the four-wheel drive off-road champion 2013-11-30 00:12:49 Land Rover is brand of four–wheel drive vehicles manufactured by the British automobile producer Jaguar Land Rover. After Jeep this is the second oldest four-wheel drive vehicle manufactured in the world. The company had its head quarters at Whitley, Coventry and is currently owned by the Indian Industrial giant Tata Motors after it took over the company in 2008.	Enjoy modern driving with Range Rover Sport 2013-12-15 11:14:40 Range Rover Sport 2014 is my favorite model because of plenty of reasons. The model has comfortable riding experience, swanky interiors and incredible off – road features. The model is featured with V6 engine and an 8 speed automatic transmission. Most importantly, Range Rover Sport 2014 is fuel economical as compared to other big models.
Land Rover LR2-Luxurious drive offering gift 2014-01-10 00:33:56 Land Rover is a compact sport utility vehicle with two-wheel versions and four-wheel versions, the car traces its history to the days of 2006. Improvised version of Land Rover in affordable budget yet with stupendous performance with the presence of 6inline cylinder engines with 6speed automatic transmission is its highlight. This is a model focused on saving fuel.	Land Rover, the Field Champion Defense 2014-01-12 00:30:09 Land Rover is owned by Tata Motors of India and the ownership was handed over to the company along with Jaguar by Ford Motors in 2008. The automobile was originally manufactured by the British car manufacturers Jaguar Land Rover and has its headquarters at Whitely, Coventry, UK. After Jeep this is the other four wheels driven car in the world.
Land Rover is Jaguar Land Rover Now 2014-01-16 23:01:52 Land Rover is an automobile brand division of Jaguar Land Rover, which is currently owned by the Indian Tata Motors since 2008. The company is registered as Jaguar Land Rover Automotive PLC is headquartered Whitely, Coventry, UK and is a British multinational. By the year end 2012 the company has sold over 305, 859 automobiles that included 251, 635 Land Rovers and 54,227 Jaguars.

Image	Model	Years
	Land Rover LR2	2008-2013
	Land Rover LR4	2010-2013
	Land Rover Range Rover	1990-2013
	Land Rover Range Rover Evoque	2012-2013
	Land Rover Range Rover Sport	2006-2014