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Infiniti – Nissan's Luxury Range Reborn

In 1989, Japan's automaker Nissan Motor Company starts selling new vehicles in North America under the name of its newly released luxury division – Infiniti. The brand is now available in over 15 countries through 230 dealers. In 2012, the headquarters were moved to Hong Kong and the whole title of the division would become Infiniti Global Limited. Its newly appointed CEO is Johan de Nysschen, Audi's former CEO in America.

The Brand Concept

The Infiniti vehicles do not bear this brand name in Japan, but are marketed as Nissan. The US have known the Infiniti brand since 1989, when it had reached the premium vehicle market segment. At the same time, Toyota developed its Lexus luxury brand, a main competitor. The cars have an appearance that separates them from similar products, especially through their monochrome interiors of vinyl and leather and no contrasting additions. Concerning the marketing, Infiniti ads did not show the actual cars, but focused on soothing nature scenes.

About the Infiniti Range

The following are some of the best known and best sold models of the Infinity luxury brand, with a few basic specifications:

• Q45 – based on the JDM Nissan President, competing against the BMW 7 Series, Cadillac Fleetwood or Jaguar XJ.

• M30 – based on Nissan Leopard, also in coupe and convertible versions, and bearing few resemblances to the Q45.

• J30 – entry-level for the luxury market, later in a 4-door coupe version.

• G20 – based on Nissan Primera, with an improved engine and leather interior.

• QX4 – mid-size luxury SUV, premium version of Nissan Pathfinder

Current models: Infiniti G, M (all sedan variations), EX, FX, QX56 and JX.

Discontinued: G, G25, G35, M30, QX4, J30, I30 and I35, Q45.

Concept cars: Triant (2003), Kuraza (2005), Essence (2009), Etherea (2011), Emerg-E and LE (2012).

The Rebirth – A Change of Focus

From 2000 on, unsuccessful sales would force the brand to switch its focus to luxury sport cars and come with a new powerful lineup. The company redesigned the flagship model Q45, but it was the G35 to improve the sales. In recent years, the new G series would make for 60% of the sales. Today, the Nissan FM platform is the base of most Infiniti sedans, crossovers and coupes, with the engine center positioned behind the front wheels.

Expectations

The Infiniti Q50 is scheduled for a 2014 release, along with the Q6 Convertible and Coupe, QX50, QX60, QX70 and QX80. No supercar is in sight so far, as the CEO has dismissed the rumors about a model that would make all heads turn. Nevertheless, a future range topper is being discussed.

 

Infiniti, the Japanese luxury car by Nissan 2013-11-22 22:49:00 Infiniti founded in 1989 and it is the luxury vehicle division of Nissan Motor Company, the Japanese auto manufacturer. The Infiniti brands of vehicles are sold in 15 countries through 230 dealers all over the world. Its first official entry into North America automobile market took place on November 8, 1989.  The brand’s homeland, Japan will be seeing its first car being marketed in the country in the year 2014, the Infiniti Q50 variant hybrid.	Infiniti G37-Brand dominating style and elegance 2014-01-10 00:26:29 Tracing the history of Infiniti G37, you may have to go back to the days of 2009 which is much more than a car. Based on the scores or awards achieved, Infiniti G37 turns out to be best among the cars satisfying customer index, best handling cars, given much value for suspension and value. Availing the air bags for the safety aspect, the car is at the zenith of fame.
Infiniti G37-Portrays the luxury and royal look 2014-02-06 01:38:55 Being a royal sedan, the car Infiniti G37 convertible traces its days back to 2009. Being a 2 door convertible, the layout of the car is front engine, rear wheel drive, all wheel drive, also the car possesses the engine of 3.7L engine. The car is based on V6 engine. Also the transmission of the car turns out to be 7 speed automatic transmissions. The car belongs to the fourth generation.	The all new 2014 Infiniti Q50S, a car for the young and sporty 2014-02-19 10:55:48 The new 2014 Infiniti Q50S is the offspring of the 2004 Infiniti G35 6MT released a decade ago by the brand. The new car is equipped with 3.7 Liter V6 engine producing 328hp/269lb-ft and rear-wheel drive train with 7-speed automatic transmission. It can seat 2 at the front and 3 in the rear and can leave 13.5 cu-ft of cargo space to passengers.
Infiniti Q60- A Wonder Ride 2014-03-16 11:34:30 Competing with the quality and class of BMW 4 Series or Mercedes C Class Coupe would be a difficult task. However the Infiniti Q60 with its stylish as well as technology equipped body is now competing as the finest vehicle on Europe’s roads. Q60 Coupe has the similar underpinnings as the Nissan 370Z; however the body work has the distinct mark of Infiniti.

Image	Model	Years
	Infiniti EX	2011-2013
	Infiniti FX	2011-2013
	Infiniti G Convertible	2011-2013
	Infiniti G Coupe	2011-2013
	Infiniti G Sedan	2011-2013
	Infiniti JX	2013-2013
	Infiniti M	2012-2013
	Infiniti Q50	2014-2014
	Infiniti QX	2012-2013
	Infiniti QX60	2014-2014

Infiniti EX35	2008-2010	Infiniti FX35	2003-2010
Infiniti FX45	2003-2008	Infiniti FX50	2009-2010
Infiniti G20	1991-2002	Infiniti G35	2003-2008
Infiniti G37	2008-2009	Infiniti G37 Convertible	2010-2010
Infiniti G37 Coupe	2010-2010	Infiniti G37 Sedan	2010-2010
Infiniti I30	1996-2001	Infiniti I35	2002-2004
Infiniti J30	1993-1997	Infiniti M30	1990-1992
Infiniti M35	2006-2010	Infiniti M37	2011-2011
Infiniti M45	2003-2010	Infiniti M56	2011-2011
Infiniti Q45	1990-2006	Infiniti QX4	1997-2003
Infiniti QX56	2004-2011

Infiniti	Infiniti engine	Infiniti wheels
Infiniti black	Infiniti white	Infiniti red